K-beauty
Skincare and Makeup with Results and Innovation
Discover the entire world of Korean beauty in one collection. Here you'll find both advanced skincare and trendy makeup that delivers results – with clean ingredients, smart formulations and the unique glow effect K-beauty is known for.
Explore everything from deep-cleansing facial cleansers and hydrating essences to BB creams, lip products, cushion foundations and colorful eyeshadows. Featuring famous brands like Beauty of Joseon, TOO COOL FOR SCHOOL and many more.


Give away glow!
Surprise someone you love with our Korean skincare set from LAIKOU – a luxurious starter kit that includes serum, eye cream and face cream for radiant, hydrated skin. Perfect as a gift or self-care present! Suitable for all skin types and inspired by K-beauty's most beloved routines.
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[TOO COOL FOR SCHOOL] Water Bare Sun SPF50+PA++++ 50ml
Regular price 280 SEKRegular priceUnit price / per -
[Beauty of Joseon] Apricot Blossom Peeling Gel 100ml
Regular price 280 SEKRegular priceUnit price / per -
[Beauty of Joseon] Calming Serum Green Tea + Panthenol 30ml
Regular price 300 SEKRegular priceUnit price / per -
[Beauty of Joseon] Ginseng Cleansing Oil 210ml
Regular price 300 SEKRegular priceUnit price / per -
[Beauty of Joseon] Dynasty Cream 50ml
Regular price 400 SEKRegular priceUnit price / per -
[Beauty of Joseon] Ginseng Essence Water 150ml
Regular price 300 SEKRegular priceUnit price / per -
[Beauty of Joseon] Glow Deep Serum: Rice + Alpha-Arbutin 30ml
Regular price 300 SEKRegular priceUnit price / per -
[Beauty of Joseon] Relief Sun: Rice + Probiotics (SPF50+ PA++++) Double Pack 50ml X 2ea
Regular price 400 SEKRegular priceUnit price / per -
[Beauty of Joseon] Glow Serum: Propolis + Niacinamide 30ml
Regular price 300 SEKRegular priceUnit price / per -
[Beauty of Joseon] Green Plum Refreshing Cleanser 100ml
Regular price 300 SEKRegular priceUnit price / per -
[Beauty of Joseon] Radiance Cleansing Balm 100ml
Regular price 300 SEKRegular priceUnit price / per -
[Beauty of Joseon] Revive Eye Cream Ginseng + Retinal 30ml
Regular price 300 SEKRegular priceUnit price / per -
[Beauty of Joseon] Matte sun stick : Mugwort + Camelia 18g (SPF50+ PA++++)
Regular price 350 SEKRegular priceUnit price / per -
[Beauty of Joseon] Low pH Rice Face and Body Cleansing Bar 100g
Regular price 300 SEKRegular priceUnit price / per -
[Beauty of Joseon] Revive Serum: Ginseng + Snail Mucin 30ml
Regular price 300 SEKRegular priceUnit price / per -
[Beauty of Joseon] Relief Sun: Rice + Probiotics 50ml (SPF50+ PA++++)
Regular price 220 SEKRegular priceUnit price / per
Maybe something that interests you?
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PureShield Invisible Pimple Patches | Five
Regular price 120 SEKRegular priceUnit price / per -
KittyCare Cartoon Pimple Patches | Five
Regular price 100 SEKRegular priceUnit price / per -
InvisiDot Pimple Patches 36-Pack | Five
Regular price 110 SEKRegular priceUnit price / per -
Tea Tree Pimple Patches – 20 Pack | Five
Regular price 100 SEKRegular priceUnit price / per
Read our tips
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What is azelaic acid? And does it work?
What is azelaic acid? And does it work? Azelaic acid has become a popular ingredient in skincare in recent years—especially for those looking to treat acne, rosacea, hyperpigmentation, and sensitive...
What is azelaic acid? And does it work?
What is azelaic acid? And does it work? Azelaic acid has become a popular ingredient in skincare in recent years—especially for those looking to treat acne, rosacea, hyperpigmentation, and sensitive...
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What is tretinoin? How effective is it?
What is tretinoin? And does it work? Tretinoin is one of the most talked-about ingredients in modern skincare, especially when it comes to treating acne, fine lines, age spots and...
What is tretinoin? How effective is it?
What is tretinoin? And does it work? Tretinoin is one of the most talked-about ingredients in modern skincare, especially when it comes to treating acne, fine lines, age spots and...
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Best Pimple Patches for Different Skin Types – ...
What Are Pimple Patches? Pimple patches are small, thin stickers used to treat individual pimples and mild breakouts. They are typically made from hydrocolloid material, known for its ability to...
Best Pimple Patches for Different Skin Types – ...
What Are Pimple Patches? Pimple patches are small, thin stickers used to treat individual pimples and mild breakouts. They are typically made from hydrocolloid material, known for its ability to...